With over a decade of experience and a dual BBA in Marketing and Management, I create digital environments that blend
data-driven strategy with professional-grade creative production. Some of my core competencies include:
- CRM and Automation: Expert-level administration of Klaviyo, HubSpot, and Salesforce to
increase customer lifetime value, automate funnel flows, and nuture leads.
- Creative Production: Mastery of Adobe Creative Cloud, including Photoshop,
Illustrator,
Premiere Pro, and After Effects for high-impact motion graphics, photo editing, and creating brand assets.
- Data Authority: Certified in Google Ads, Google Analytics, and Google Search Console,
with
a heavy focus on actionable data and performance metrics.
- Technical Expertise: Proficient in HTML, CSS, JavaScript, and Python,
with a focus on
hand-coded solutions optimized for high-traffic environments and e-commerce.
- SEO Strategy: Deep understanding of on-page and off-page SEO, including keyword research,
technical SEO, and content optimization to drive organic traffic and improve search rankings.
Currently the Director of Web Development and SEO for a global B2B and DTC e-commerce instrument supply store, I specialize in hand-coded, high-traffic
solutions optimized on a global scale.
